First Annual Report on Fundraising in Ireland Launched
03 November 2010
2into3, Non-profit sector
specialists, in conjunction with Mason
Hayes+Curran (MH+C) one of Ireland’s top six law firms, today
launched the first report on fundraising performance in the non-profit sector
in Ireland.
This study represents the first analysis of the effects of the
economic downturn on income. A key finding from the report identified that
philanthropic or fundraised income is down 13% year on year.
This research by
2into3 is based on figures from the annual accounts of 90 non-profit
organisations. The research allows CEO's and fundraisers to get an overall view
of the condition of the sector in 2009, and to determine their own fundraising
performance compared to that of other similar nonprofits.
The past number of
years has brought about wide-ranging changes in the non-profit sector in
Ireland, with government expenditure and private donations both falling, but
demand for services increasing. On average, organisations within the
sector experienced a 13% decline in fundraised income. However, this differs
across subsectors, with social services organisations in the sample actually
experiencing an average increase in income of over 5%. Education and research
institutions were especially badly hit, experiencing a drop in fundraised
income of over 40%. Leaving aside the major state support, about 70% of
income comes from either regular donations or major donors. It was also
identified that it costs an average of about 20.3 cent to raise every one euro
of fundraised income, which is comparable internationally.
Launching the report, 2into3’s Founding Director, Dennis
O’Connor also said:
“Clearly the fundraising climate is challenging with a
near 13% fall across the board but the social services sector registered an
increase as did a range of individual organisations so there are actions that
Non-profits can take to improve performance by diversifying income streams,
nurturing donor relations and reducing costs”
.
Commenting on the report, Kevin
Hoy, Partner and Head of MH+C’s Charities Law Team said:
“The Report
highlights the importance of organisations having appropriate structures to
support sustainable operations. It is also interesting that the Irish
sample had fundraising costs comparable with those in other countries.”
The
report is available for download in the members area.
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